# Turn Competitor Rage Into Revenue

By Justin Novak · https://www.tminus.ventures/playbook/competitor-rage-into-revenue

Build an automation that scrapes every 1-star review your competitors have, enriches those contacts, and sends a hyper-targeted offer. You're not just poaching, you're solving problems people are actively complaining about. That's the best kind of lead.

Build an automation that scrapes every 1-star review your competitors have: on Google, Yelp, G2, Capterra, wherever. Then enrich those contacts and send a hyper-targeted email or DM offering a better alternative.

You're not just poaching, you're solving problems people are actively complaining about. And that's the best kind of lead.